About

A boutique advisory firm built around practical business judgment.

Arbor Leaf Advisory was created to help businesses improve sales, strengthen leadership, and run with more clarity. Our work stays grounded in the real business.

EF

Elianna

Founder

A classically trained pastry chef, Elianna has held roles in management and sales since 2019. She joined the founding team of a New Brunswick-based startup in 2023 and oversaw the launch, development, and growth of the business as General Manager. Elianna provides holistic expertise in operations, people strategy, marketing, and overall success of newly launched storefronts. She enjoys traveling and resides in Northern NJ with her husband and pet rabbits, Cappuccino & Crouton.

SL

Sergio

Managing Partner

Sergio is an experienced financial professional with nearly a decade of sales experience across a variety of large organizations. He currently manages enterprise client relationships with firms across the U.S. Sergio provides strategic guidance to Arbor Leaf Advisory and oversees business administration. He enjoys golfing, musical instruments and travel.

Clear thinking

We simplify messy business problems and focus on what matters most.

Direct advice

We do not hide behind jargon or generic recommendations.

Practical follow-through

We help leadership teams move from discussion to action.